Interview with Arturo Clothing

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Arturo Clothing

I first met Arturo in the streets of Jacksonville where I noticed their distinctive designs over and over. Shortly after that I received and email from them, followed by a package in the mail with tshirts and stickers. I finally met them in person at the Partisan the Sea poster show. They’re an awesome group who make quality clothes so I wanted to spread the word.

Arturo Clothing

Who is Arturo Clothing and what’s up with the name?
Arturo Clothing is a underground movement based around the Jacksonville street scene. The name was inspired from a small bundle of joy who we befriended at a local summer art camp.

What types of clothing are you making. What are you planning to make?
We basically make clothes for everyday use. Things like tshirts, bags, and beanies….because everyone wears clothes.

Where can I buy Arturo?
Well you can’t really buy Arturo himself, but you can buy our clothes at Anomaly in Five Points, Artwalk the first Wednesday of every month, and we will be launching an online store early next year.

Arturo Clothing

You guys are currently using a lot of insect symbolism in your clothes. Is there any meaning behind that?
Well, our product isn’t necessarily based around bugs, but around the pests of society.

What would you say distinguishes Arturo from other local clothing brands
We make everything at our house, all of our images are original, and we only print on the highest quality of shirts. For instance our screens are hand crafted instead of the popular photo emulsion process that most local clothing companies use.

Arturo Clothing

Arturo Clothing

You say on your myspace all your shirts are hand screened. Why did you choose to screen shirts yourself instead of outsource it to a digital printer?
We are a diy company. We do EVERYTHING ourself.

Why do you choose to use American Apparel instead of another brand of shirt to screen on?
American Apparel makes the highest quality fitted tshirt that we can get our hands on.

What is your next big project or promotion coming us?
Well coming up quick we have our booth at the Art Walk. Big event wise we are hoping to put together something along the lines of a fashion show, and have urban jacksonville be part of it!

myspace.com/arturoclothing
arturoclothingco.blogspot.com

Foolish Boutique in Downtown Jacksonville

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Foolish Boutique in Downtown Jacksonville

I stopped by Foolish Boutique on Saturday and introduced myself to one of the owners, David Lofton. David’s a cool guy who keeps prices for all the merchandise in his head. We talked for 15 minutes or so and he filled me in the store, it’s retail vision and why there are no price tags and any of the clothes.

Foolish is a collaboration between Jason Wells and David Lofton. They carry clothes and sneakers from brands like Rock Smith, Alife and Creative Recreation.

Foolish Boutique in Downtown Jacksonville

I was happy when David said is most of their customers shop online, then pick up merchandise in the store. It’s a pretty innovative retail model and means Foolish doesn’t have to rely as much on foot traffic, which is a good thing.

There’s not on online store in the traditional sense where you can add things to your cart and purchase online. When new merchandise arrives, David will post photos on the Foolish website. Most people call the store with the sizes and styles they want and those items get set aside until they can get to the store.

Foolish is a great example of a growing movement to bring things to Jacksonville you routinely find in big cities like Atlanta, Chicago and NYC. Jacksonville is more than ready for this type of retail store and I anticipate they are going to be very successful.

Foolish Boutique
131a East Bay Street
425-3802
foolishboutiques.com
myspace.com/foolishboutiques

Foolish Boutique in Downtown Jacksonville

Foolish Boutique in Downtown Jacksonville

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